Designed to inspire, innovate and drive change in business operations delivering savings
MEDIA TRANSPARENCY TRAINING AND CONSULTING, MARKETING INVESTMENT MANAGEMENT, ZERO BASED BUDGETING, AND BUSINESS INTEGRATIONS
COMPLIANCE AUDIT
Situation:
Creative and media buys highly regulated in the industry by the FTC.
Action:
Devloped proactive approach to include buying guidelines and training for marketing agency personnel.
Results:
Appropriate records and documentation for subpeonas on file for retrieval and submission. Considered best in class for compliance and documentation, avoiding high cost litigation, fines and restrictions on advertising.